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Ted Baker has always been a brand close to my heart. Their designs are the embodiment of graceful femininity, a dream I clung to as a kid growing up amidst the drab browns and burnt oranges of the 1970s. Their clothing is stunning, their accessories divine, but I had no idea they ventured into make-up.
That changed one Christmas when my sister surprised me with the Ted Baker All Eyes on Ted gift set. It was a vision. Soft pastel hues, gold accents, and packaging that screamed elegance. I gushed over it at first, but then skepticism set in. Make-up from a fashion label?
I shelved it, literally on my bookcase, until a procrastination-fueled morning compelled me to try it.
Ted Baker, I owe you an apology.
Here’s a complete review of each product in the set:
What’s in the Ted Baker All Eyes on Ted Set?
The set is a compact yet diverse collection:
- A powder eyeshadow palette
- Three eyeshadow crayons
- A liquid eyeliner
- A mascara
Each product boasts a soft pastel color scheme, paired with metallic gold packaging that feels luxurious and sturdy.
Powder Eyeshadow Palette
The palette includes three shades:
- A light pink shimmer for all-over application
- A dusky pink for depth and shadow
- A soft highlight shade
My favorite? The dusky pink shade works wonders as a single-color wash for an office-friendly vibe.
Performance
The shadows apply smoothly, with minimal fallout. Using an eyeshadow primer enhances their staying power, but I noticed that without one, they do tend to fade after a few hours. The compact size makes the palette travel-friendly, so touch-ups are easy.
Eyeshadow Crayons – Quick and Fuss-Free
The crayons come in three shades:
- Rose gold
- Taupe (a soft brown)
- Highlight (a champagne shimmer)
Performance
The staying power impressed me—no creasing or smudging, even on a warm day. The texture is soft enough to blend easily but firm enough to hold its shape. The taupe shade, in particular, has become a daily staple for me.
Why did I wait so long to embrace eyeshadow crayons?
These are game-changers for anyone who values speed and simplicity. The colors are flattering and versatile, making them suitable for day-to-night transitions.
Liquid Eyeliner
I’ve had a love-hate relationship with liquid liners. The right eyelid always cooperates, but the left? Disaster strikes. The Ted Baker liquid eyeliner, however, surprised me. The ultra-fine nib gives you incredible control, allowing for a delicate, precise line right at the lash base.
I didn’t experience the dreaded mid-line smudge that forces you into thickening the liner over and over.
It’s a lifesaver on bold red-lip days when a sharp eyeliner look is non-negotiable.
Mascara
Unfortunately, the mascara didn’t live up to the high standard set by the other products. While the fine brush does a great job separating lashes and adding definition, the formula itself let me down.
By the end of the day, I found smudges under my eyes, a classic case of panda eyes.
What About Packaging?
One thing Ted Baker undeniably nails is presentation. Each product in the set feels weighty, substantial, and thoughtfully designed.
Ted Baker’s All Eyes on Ted gift set is a mixed bag, but its strengths far outweigh its weaknesses. Standout products: Could be improved: If you’re looking for elegant, easy-to-use products that fit seamlessly into your everyday routine, the All Eyes on Ted set offers plenty to love. Ted Baker, you’ve proven your flair for beauty as well as fashion and I’ll be trusting you a little more from now on!FAQs
The Overall Verdict
